Ideas

Fearlessly made in New York

Raising the profile of an off-Broadway company that’s pushing the boundaries of theatre.

Ballet everywhere

Taking ballet to places it’s never been before – creatively, emotionally, physically & digitally.

Everyone hates insurance

Exploring a fresh concept in shark-infested waters: insurance as a force for good.

The elastic identity

Helping a global media giant create a significant shift to boost the confidence of its clients.

Practical Action

Taking an ingenious development agency on a journey to multiply its impact on people’s lives.

Swiss watches, timelessly branded

Positioning a luxury watchmaker to broaden its appeal without losing its independent soul.

Declaring the independent state of Bankside

Rebellious place-branding for London’s fastest-growing cultural district.